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Case studies

Amazon marketplace case studies: what changed

Real accounts, real numbers, published with the client's permission. Every one starts with what the account looked like when we walked in and ends with what changed — the before is the part most agencies leave out, and the part you actually need to judge whether it resembles your situation.

EMS & lifeguard equipment

They had a real business. They just didn't have this channel.

An established company with no Amazon presence at all. Thirty-one months after launch, the channel produces more than $1.6M a year on its own — and margin nearly doubled before a single ad dollar was spent.

4.4x

Sales, same 7 months

18.9%

Margin, up from 9.8%

Read the Kemp USA case study

Specialty food

Thirty months on Amazon. Not one of them lost money.

A decades-old family peanut company with a strong website business and no Amazon channel. Launched February 2024, profitable every month since, and grown without giving up margin.

$1.46M

Since launch

0

Losing months, of 30

Read the Hub's Peanuts case study

Grocery & gourmet

Strangers were holding the buy box on their own product.

Third-party sellers were taking the sale on their own listing. We took it back, then rebuilt the content and the ad account.

67%

Monthly revenue growth

50%

Less ad spend

Read the Thunderbird case study

Pet supplies

They weren't on Amazon at all. Nine months later they were #2 in the category.

A direct-to-consumer brand with no marketplace presence and a limited ad budget. Rank first, spend second.

#2

Category best seller

9.6%

TACoS, from 53.8%

Read the Kitty Poo Club case study

Supplements

Sixteen months on Amazon and almost nothing to show for it.

A bootstrapped brand with an account nobody was running. Built for profit from the first month, not growth first.

$32K

Month of June, from $1K

2.8%

TACoS, from 13.8%

Read the Ultrahuman case study

Sports & outdoors

A year of flat sales, and an ad budget nobody could account for.

A century-old Italian bike-parts brand stuck at $55K a month. Search rebuilt first, PPC second, margin held.

127%

Monthly revenue growth

$125K

Average month after

Read the SILCA case study

Flags & banners

They were growing by adding products. We grew the ones they already had.

A deep catalog and inconsistent growth. We rebuilt search first and advertising second, and never raised the ad budget.

64%

Monthly revenue growth

$0

Added to ad budget

Read the OnPoint Wares case study

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